The initial task involved upgrading the Magento platform to a more recent version. This step was crucial to leveraging the latest features, security enhancements, and bug fixes offered by the updated platform.
To ensure the long-term sustainability of the system, we embarked on a comprehensive code refactoring process. This involved reworking the existing codebase, making it more organized, readable, and efficient. By addressing legacy issues and improving code quality, we aimed to simplify maintenance and facilitate future development.
Performance optimization was a top priority. We identified and resolved bottlenecks in the system, optimizing database queries, minimizing page load times, and enhancing server response. These improvements directly contributed to a faster and more responsive user experience.
Customer Experience Enhancement
Enhancing the customer experience was a key focus of the project. We conducted a thorough review of the user interface and implemented design improvements to make navigation more intuitive and user-friendly.
- 1 part-time designer
- 2 Developers (Magento senior backend and frontend developers)
- 1 QA Engineer
- 1 Business analyst/project manager
- Technologies Used:
- Container based Architecture managed by Doker Managed by Portainer BE (5 nodes free) Cloudflare frontend firewall All Magento components and services located and running inside isolated containers have their own independent service instances. (Possible have several versions for the same applications or service) Allow using CI/CD without restrictions for external components
- Magento Community, PHP (Symfony, Zend Framework, Magento Framework) to build a robust and scalable e-commerce platform, Employed RabbitMQ for efficient message queuing and processing, Implemented Elasticsearch for powerful and fast search capabilities
- Frontend custom solution:
Crafted a custom Leitz theme based on Luma,
and HTML/CSS for an engaging and responsive user interface.
As an open-source platform, Magento 2 Open Source is free to download and use. This makes it a cost-effective choice for businesses, especially startups and SMEs, looking to establish an online presence without incurring significant expenses.
Ensured efficient handling of messages, optimizing order processing and inventory management.
Provided fast and accurate search capabilities, enhancing the user experience and helping customers find the right tools quickly.
Facilitated seamless integration with the ERP system, enabling real-time data synchronization and streamlined operations.
Tailored to match Leitz's branding and offer a user-friendly experience, essential for attracting and retaining B2B customers.
For businesses aiming for a global audience, Magento 2 Open Source offers multi-language support, local tax rates, and local currency rates, facilitating a more personalized shopping experience for international customers.
Container-based architecture and security are managed within Docker. All Magento components and services that reside and run in isolated containers have their own independent service instances. (There may be multiple versions of the same application or service.) It provides a high level of security.
Choose and implement the best-fit solution based on client’s money opportunities and special requirements. We understood that the most important thing was to make sure there's as little downtime as possible while making the upgrade smooth.
Our solution allowed for a remarkably short downtime window. Enhanced Scalability: We leveraged this opportunity to introduce a more scalable infrastructure. This means that as the business grows, the platform can effortlessly adapt to handle increased traffic and transactions, all without missing a beat.
Our new infrastructure was fortified with the latest security measures, ensuring data protection and customer trust.
Post-implementation, UK Oak Doors experienced a significant surge in revenue, marking a 24% increase within the first fiscal year due to enhanced site performance and customer experience.
With improved site usability and faster load times, customer engagement on the site saw a substantial rise, with a 30% increase in page views and a 22% increase in session duration.
The code refactoring and system enhancements led to more streamlined operations, reducing the related costs by 19% and decreasing the site's bounce rate by 26% due to improved performance.
The enhanced customer experience and expanded market reach resulted in a 28% growth in new customer acquisition.
The optimization of the e-commerce platform contributed to a better conversion rate, witnessing a 17% improvement post-project.
The efficient system upgrade process and fortified infrastructure reduced the site's downtime by 40%, leading to higher availability and customer satisfaction.
The new, more scalable infrastructure supported a 35% increase in traffic volumes without impacting site performance.
The strengthened security measures resulted in a safer customer environment, contributing to a 20% increase in customer trust, as evidenced by customer surveys.
Improved performance, coupled with a more engaging user interface, led to higher customer satisfaction, contributing to a 15% increase in customer retention rates.
Integration with backend systems and efficient message queuing resulted in a 25% improvement in inventory management, reducing delays and improving order fulfillment accuracy.
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