Why Do You Need an Ecommerce Store Audit?

Why Do You Need an Ecommerce Store Audit?
ecommerce store audit

What is an eCommerce Store Audit?

eCommerce audit is a professional review of the online business that is performed by a seasoned specialist or an experienced agency focusing on eCommerce. Generally, an eCommerce audit might cover the areas of content, design, SEO, platform analysis, conversion rate, and more. With a properly performed audit, you are going to know more about the opportunities of your business, and you will definitely learn the areas that need improvement when it comes to the functioning of the business. Most importantly, with an eCommerce store audit, you will get a thorough and detailed assessment and review of your online store. The audit of your store is going to contain a list of recommendations and explanations of how to improve your online store in a way to get a higher conversion rate and bigger sales.

Features of eCommerce Store Audit

With an eCommerce store audit, you will get a detailed review of your store and its functions, including the performance of the website and its pages, notes on optimization with explanations, description of errors found in code or improper layout, as well as the investigation of security hotspots. All the information is going to be presented in detail, with the scores and the detailed description of why’s and how’s for each issue.

Benefits of eCommerce Store Audit

Practically, knowing the issues that need to be fixed in the code and security might save the image and reputation of your brand, allowing your sales to grow and allowing you to avoid unpleasant situations of the need to apologize to the customers. With the timely eCommerce store audit, you are going to be ahead of your competitors in being feature-rich and security-sufficient. 

What you get with eCommerce Store Audit from SOFTLOFT

The SOFTLOFT company is an innovative eCommerce software company, providing the full range of services related to Magento and custom web development. This means that our professionals have got rich experience with the development and improvement of a variety of eCommerce websites. The SOFTLOFT company has a variety of daily activities that extends to all phases of development and support of online business, which means the SOFTLOFT team is ready to assess and estimate the specifics of the online retail, offering suggestions to improve the existing online store. Thus, SOFTLOFT is doing an eCommerce store audit of the website part of your business. 

Shortened content of the eCommerce store audit provided by SOFTLOFT is given below. Just contact us to get your individual one. 

Example of Store Audit

The object of audit: local copy of https://www.company.com/

Auditor: СTO/Tech lead

Email: [email protected]

Date: __.__.2021

  • eCommerce Store Audit
  • Front-end
  • Best practices/Front-end optimization
  • Recommendations for improvement
  • Back-end
  • What are metrics influenced by? What should we expect? And how is the evaluation made?
  • Causes of bad code:
  • Analysis of code by the repository. Includes PHP, PHTML, CSS, JavaScript, XML files.
  • Issues
  • Issue Types
  • Security Hotspots
  • What is Security Hotspot?
  • Why are Security Hotspots Important?
  • PHP errors that we will examine
  • Remove the use of this variable 
  • Cognitive Complexity of functions should not be too high 
  • Control structures should use curly braces
  • "switch" statements should have "default" clauses 
  • A conditionally executed single line should be denoted by indentation 
  • Functions should not have too many parameters
  • Local variables should not have the same name as class fields 
  • Merge this if statement with the enclosing one 
  • Either remove or fill this block of code. 
  • Methods should not have identical implementations 
  • Functions should not have too many lines of code 
  • Unused "private" fields should be removed 
  • Minor bugs table
  • Performance testing
  • Test indicators for key pages of a website
  • Analysis of metrics and the impact of various processes on them
  • Recommendations
Other Articles

Case Study: How we shifted 78%+ of B2B Orders to Self-Service in 5 Months Using a Custom B2B Portal

About the Client The client is a globally operating industrial manufacturer specializing in high-precision pumping systems and fluid-handling equipment. The company serves more than 24,000 active B2B customers across manufacturing, chemical processing, food production, and engineering industries. With decades of market presence, the client is recognized for engineering excellence,

Read more

How We Scaled B2B eCommerce Without Rebuilding the Website

From Manual PIM and Email Quotes to Scalable B2B eCommerce in 2 months, without fuss and within budget * e-Commerce integration without rebuilding the existing TYPO3 website * Automated product and pricing updates from PIM (no more manual maintenance) * Real-time or near real-time stock synchronization * Tiered / quantity-based pricing visible to customers as

Read more
Beyond Code – We Build Experiences: Dive Into a Realm Where Every Line of Code Crafts a Story

We don't just code; we breathe life into your digital aspirations. Our expertise in coding is complemented by our design approach and strategic marketing initiatives, ensuring your brand not only looks good but performs exceptionally.

Begin Your Story